ATTENTION: NON-TECHNICAL FOUNDERS AND BUSINESS OWNERS
Finally launch the app you've been sitting on — built custom, live in 14 days.
Senior software engineers in Australia, using AI-native tools to build production-grade software in a fraction of the time and cost of traditional agencies.
Book your free discovery callFind out if we're a good fit for your project
Answer a few quick questions, and then book a free discovery call.
Companies we've worked with
For founders and business owners who need it built right, fast
A single fixed-price agreed upfront — no surprises
Senior local engineers only — no offshore outsourcing
Production-grade software, not vibe-coded prototypes
No vendor lock-in, full source code access from day one
Built to scale past your first 1,000 users, not just the demo
Discrete testing phase before you ever go live
60-day bug-fix warranty, then fixed-price support
How we work
Discovery
We dig into the problem, the people who'll use the software, and what success looks like before anyone writes a line of code.
Proposal
A transparent fixed price, itemised line by line, so you see exactly what everything costs before you commit. No day rates, no budget blowouts.
Proof
Where your project depends on AI reliably doing something critical, we prove it can before the full build starts.
Build
Senior engineers drive AI-native delivery in short iterations, and you see working software every week, not status reports.
Launch
We take it to production and keep it there: hosting, deployments, monitoring and updates, handled by the team that built it.
Ready to get started?
Book your free discovery callFrequently asked questions
Book your free discovery callHow much does a custom app cost?
Projects start from $15K ex GST. We agree a fixed price upfront based on scope, so you know the total cost before we start — no hourly billing, no surprise invoices.
What are the payment terms?
A deposit to begin, with the balance split across project milestones — never 100% upfront, and never open-ended hourly billing.
How long does it take to build my app?
Most projects launch in 14 days from kickoff. Larger or more complex builds take longer — we'll give you an exact timeline once we've scoped your requirements.
How is this different to a freelancer or an offshore dev shop?
You work directly with senior software engineers, based in Australia, who use AI-native tools to build faster without cutting corners — not a rotating cast of freelancers or an outsourced team you never speak to.
Will I be working with one team, or a rotating cast of freelancers?
One accountable team from kickoff through launch, and after. You'll always know who's working on your project and how to reach them.
How do I know the code isn't just "vibe-coded" AI slop?
We use AI tools to move faster, not to skip engineering. Every project is built and reviewed by senior software engineers, to the same architecture, testing and code quality standards as any properly engineered software.
Do you provide access to the source code?
Yes — 100%. We set up your own GitHub or Bitbucket repo at the start of the project, and every release ships straight into it, so you always hold the current code, not just a promise of it.
How do I know my idea is safe with you?
Our standard terms guarantee you full ownership of your IP and access to source code from the outset — that protection is built into every engagement by default, not something negotiated case by case.
Meet the founder
Steve Charman
Founder & CEO
Architect and developer with more than two decades of shipping software, and still hands-on across strategy, product and technology.